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How Local Authorities can support High Street Retail with Outdoor Advertising

A big focus for Local Councils, Business Improvement Districts (BIDs) and other local organisations, is supporting local Retailers to ensure a thriving High Street. A great way to do this is to give your local events or initiatives the best support possible through outdoor advertising. Bubble Outdoor’s marketplace lets you choose specific outdoor advertising locations […]


How Marketers Embrace OOH in a Post-GDPR World

The General Data Protection Regulation (GDPR) revolutionised data protection policies in the EU on the 25th of May 2018. Since then, marketers have had to be very careful about how they plan broad communication strategies, while database numbers plummeted. Luckily, Out of Home (OOH) is one medium that is still a sound marketing investment with […]


Combine OOH with Online Advertising to Drive Search

When it comes to outdoor advertising, there’s not much it can’t do. While some used to think of it as the grandfather of marketing strategies, digital out of home (DOOH) has helped to shine a light on the potential, and out of home’s day in the sun is well and truly here. To make the […]


The Easiest Way to Test Outdoor Advertising

The beauty of Bubble is that you don’t need to be a huge full-service agency to make the most of the powerhouse medium that is out of home (OOH). You can make the most of the best placements and pricing for your client by doing it yourself with Bubble’s marketplace, or letting the in-house Bubble […]


Who do you reach with outdoor advertising?

40 years ago, the average consumer saw about 500 adverts a day. Now, it’s more like 5,000! On the TV, on our phones, on our computers, in our car, listening to music – ads are everywhere! But none have as much cut-through as those you see on your travels and at leisure i.e. out-of-home (OOH). […]


How OOH is becoming the marketers medium of choice

Every advertising medium seems to have its day in the sun, and for those companies that have the budget, using most or all of them to create a completely integrated campaign can be a fantastic way to be successful. If your budget isn’t unlimited, it’s a good idea to stay up-to-date with what really works, […]


Using OOH to ramp up business for Estate Agents

As the cold weather finally starts to leave us alone, clever estate agents know it’s time to ramp up the advertising for new properties. Between the end of the winter months and the height of summer is generally the sweet spot for house sales. Promoting estate agent services using outdoor advertising is a highly efficient […]


Planning for strategic Easter advertising

Easter is only weeks away, so if you’re a local business who counts on a windfall during this holiday, don’t leave your success to chance. Harness the power of hyperlocal outdoor advertising to ensure you get the boost your business needs in April. Using OOH to promote Easter retailers When it comes to retailers who […]